• Press releases

For additional information contact:

Maria Jose Martinez
Tel. +34 93 426 22 23
E: mj.martinez@crowneplazabarcelona.com



17.05.2018

The Cóctel Barcelona is brought to life at the Crowne Plaza hotel

Mont Plans, Mireia Canalda, Grupo Iglesias, Estudio Sauvage, Museu Marítim de Barcelona and Elena Barraquer, amongst others, have come together at the 173 Rooftop Terrace together with bartender Marc Álvarez, to launch the cocktail which epitomises the essence of Barcelona.

A percentage of the profits collected from the Cóctel Barcelona will be donated to the Fundación Elena Barraquer, which carries out medical-healthcare visits to developing countries to combat blindness caused by cataracts.

The Cóctel Barcelona is inspired by the vision of Barcelona by its numerous ambassadors and has been created by bartender Marc Álvarez. It’s a gin-based cocktail with a twist of lime, vanilla, salt and thyme.

More information.



27.04.2017

Crowne Plaza Barcelona donates more than 2,000 meals to charity in 2016

Crowne Plaza Barcelona has been awarded a Rotary Club certificate for donating 2,350 meals to the A.L.P.A.N. charitable project over the course of 2016.

It constitutes another acknowledgement of the hotel’s commitment to good causes.

Every Monday, Crowne Plaza Barcelona participates in an initiative to donate food to community kitchens, known as A.L.P.A.N. (Alimentos Para Necesitados). This is a Rotary Club project in which the Barcelona hotel has donated 2,350 meals during 2016 and the organiser has recently issued a certificate in recognition of the Crowne Plaza Barcelona’s contribution.
These more than 2,000 charitable meals represent 1% of the Crowne Plaza Barcelona’s annual food and beverage output and are a further demonstration of the hotel’s commitment to its corporate social responsibility.

From its early days, Crowne Plaza Barcelona has devoted a proportion of its time and resources to a range of social and environmental causes. Apart from its collaboration with the A.L.P.A.N. project, other notable initiatives include taking part in Restaurantes contra el hambre (Restaurants against hunger), where a dish is added to the menu and a share of the profits go to Acción contra el Hambre (Action against Hunger); as well as other projects aimed at avoiding food waste, such as “BCN comparteix el menjar”, run by Nutrició sense fronteres, in which it donates the hotel’s surplus food to community kitchens, and "La Fam no fa vacances", in conjunction with @Fira Barcelona, where the hotel personnel succeeded in collecting a total of 175 kg of food last year.



27.04.2017

A new environmental certificate for Crowne Plaza Barcelona

The Barcelona hotel is awarded IHG Green Engage Level 1 certification, another step on its way to minimising the environmental impact of its activity.

The IHG Green Engage Level 1 certificate affirms that Crowne Plaza Barcelona has completed the top 10 measures for energy and cost saving.
Since its inauguration, Crowne Plaza Barcelona has been a hotel committed to its environment. This is why it signed up some years ago to the IHG Green Engage programme, which certifies that its facilities are designed and run on the principles of sustainability, something that enables the environmental impact of its activity to be measured in scrupulous detail.
IHG recently awarded Crowne Plaza Barcelona its Green Engage Level 1 certificate, accrediting it with best practice in the area of energy and cost saving; the measures range from having a way of tracking consumption to the establishment of a Green Team of environmental experts and the installation of low-energy bulbs in all the hotel’s bedrooms.

Crowne Plaza Barcelona also takes part in other initiatives related to sustainability and respect for the environment. For example, it is part of Barcelona Sustainable Tourism, a certification scheme run by Turisme de Barcelona and Barcelona city hall based on principles of sustainable, environmental, cultural and socioeconomic management, designed to manage tourism in a responsible way. Trip Advisor has also awarded it its certificate for hotels and hostels that implement environmentally-friendly measures, known as Eco Líderes de Platino.




21.03.2017

Crowne Plaza Barcelona unveils its new Serena Spa, by Heaven on Earth, a space devoted to personal care and relaxation based on techniques from India and the East.

Crowne Plaza Barcelona, in its constant endeavour to improve the experience of its guests, offers a new spa service starting in March.
Serena Spa, by Heaven on Earth, operating in countries such as Singapore, the Maldives and the Seychelles, comes to Crowne Plaza Barcelona and will be the second Serena Spa anywhere in Europe. It is a space designed for relaxation and taking care of one’s own wellbeing. Treatments hailing from India and other parts of the East are used, based on caring for the body and mind. These therapeutic and massage techniques – revolving around beauty, relaxation, anti-stress, anti-aging, aromatherapy and exfoliation, among many others – date back thousands of years and are rooted in the search for harmony.

Serena Spa belongs to the luxury category of the Heaven on Earth brand and one of its defining characteristics is that it uses 100% natural products in all its treatments, free of chemicals and animal ingredients, which is in complete harmony with Crowne Plaza Barcelona’s philosophy and values.
It is also the only spa in Spain offering Marma Body, a massage focusing on the 109 points in the body where nerve endings are located.

One of the chief aims of the new spa at Crowne Plaza Barcelona is to promote a healthy lifestyle, in combination with a balanced diet, to achieve rest, equilibrium and relaxation. This is why yoga techniques perform a central role at Serena Spa, along with meditation and self-awareness. Serena Spa also boasts a hydrotherapy pool with a cascade, swan-neck fountains, water beds and a cold-water area, as well as a sauna, steam bath, caldarium, sensory showers and a pediluvium foot bath: everything one needs to relax, switch off and devote time to oneself before or after a hectic day in Barcelona.



21.12.2016

Crowne Plaza Barcelona teams up with the disadvantaged

This Christmas, 60% of Crowne Plaza Barcelona staff have donated their Christmas hamper to Bona Voluntat en Acció, an NGO that strives to eradicate poverty among the dispossessed.

A total of 48 hampers containing a range of staple products, worth €1,200, will be distributed among the neediest residents of the Poble Sec district of Barcelona.

In line with the hotel’s commitment to the fight against social injustice, the greater part of Crowne Plaza Barcelona employees have decided to take part in the initiative run by the NGO Bona Voluntad en Acció and have donated their Christmas hampers, containing a range of staple food items, so they can be distributed amongst those most in need. In total, 48 hampers will be distributed with pasta, rise, pulses and other basic products, valued at €1,200.

Bona Voluntat en Acció is an NGO with a social mandate based in the Barcelona district of Poble Sec since 1997. It strives to eradicate poverty, marginalisation and social exclusion by means of integrated care programmes, inculcating the spirit of solidarity and volunteering. Its ultimate goal is to construct a more humane and mutually-supportive society.

This is also the aim of Crowne Plaza Barcelona: to contribute, as far as possible, to making the world a fairer and more sustainable place.



20.10.2016

Crowne Plaza Barcelona, steadfast supporter of the Barcelona Zurich Marathon and sport

Once again Crowne Plaza Barcelona - Fira Center has been designated as the official hotel for the Barcelona Zurich Marathon, now in its 39th year, to be held on 12 March 2017.
True to its commitment to promoting sport and healthy living, the hotel is once again acting as one of the race sponsors.

The Barcelona Zurich Marathon, one of the city’s largest mass-participation sporting events, is this year being held for the 39th time. The race takes place on 12 March 2017 and Crowne Plaza Barcelona - Fira Center has the honour of being once again chosen as the official hotel for the event. Juan Porcar García, MD of the company in charge of running the race – UTE ASO/RPM – and a prominent figure in the promotion of sports events in Spain, and Enrique Escofet, MD of Crowne Plaza Barcelona, have struck an agreement in which they once again demonstrate their commitment to sport and a healthy lifestyle.

You have to go all the way back to 1978 to find the origins of the Barcelona Zurich Marathon. Since then, tens of thousands of athletes and marathon fans have gathered in the Catalan capital every March to take part in this race, one of the leading events on the international athletics calendar. In this year’s race around 20,000 runners are expected, placing the event at the same level as other major international marathons, such as the Boston and Los Angeles marathons.

As has become the custom, the marathon will be accompanied by other related activities, which will fill Barcelona with the spirit of sport throughout the weekend. Saturday 11 March will see the Breakfast Run by Clínica Eugin, a re-enactment of the last 4 km of the marathon run at the Barcelona Olympics in 1992, which will end with a breakfast. The same Saturday is the date for the Kids Race, for children aged 4-13, and the now iconic Pasta Party, in the grounds of Expo Sport, where runners and their guests will be served a plate of pasta providing them with the carbohydrates they will need to take on the challenge that awaits them the following day.

The organising company has also lined up a series of entertainment activities, which will be dotted along the length of the course of the Barcelona Zurich Marathon.



21.06.2016

Crowne Plaza Barcelona unveils its new menu of rice dishes

The hotel adds seven new dishes to its menu, with rice playing the lead role

From today until the end of August, the Crowne Plaza Barcelona hotel’s El Mall restaurant is again offering its diners the finest seasonal produce, placing a premium as always on the exceptional quality of its locally-sourced ingredients, which ensure exquisite results and require no over-elaboration in the kitchen.

The stars of the menu this summer are Parellada paella, or Mar y Montaña paella, a delicious dish of rice with lobster, vegetable paella, the homely rice dish of the mountains, and black rice with cuttlefish and cod in pil pil sauce, rounded off with a risotto of ceps and prawns with parmesan, and vermicelli noodles, not forgetting the rest of the menu in all its variety.
Crowne Plaza Barcelona invites you to be transported by the flavours of the Mediterranean without needing to visit the beach, assuring yourself at all times of the finest quality and commitment to culinary excellence.




04.04.2016

Crowne Plaza Barcelona Hotel has received the Premium China Ready certificate for the adaptation of its services and staff to the Chinese target

In Crowne Plaza Barcelona we are conscious of the phenomena of globalization in the economy and markets, and as a consequence, we know that there is a need to adapt our services to all our different guests.

Chinese have been one of the most common touristic and business targets during the last years in Barcelona. For this same reason, we decided to offer to this kind of guest a tailor-made experience, taking care of every single detail during they stay and understanding their cultural and services needs.

Pursuing to make every single guest feel as if they were home, we have taken care of all the protocols and processes, from the first contact until the checkout. First of all, any information needed about the services and processes can be found in Mandarin in the website. Since the check in moment we have both native staff members and Mandarin-speakers as well. Furthermore, all our employees have gone through an “employee cultural training”, learning about the specific needs of this kind of customer.

The rooms are equipped to offer every possible commodity. When the guest gets in receives a welcome pack in Mandarin, and has to his disposal a teapot with a huge variety of teas and some noodles in the minibar. The hotel offers a restaurant service with Chinese food based in their diets and manners, using first quality products as usual. If the guests feel like it, they could also have access to some Chinese media like different newspapers or TV channels.

The checkout moment will be managed in Mandarin as well, unless the customer asks for it to be in another language. We accept payments through Unionpay.

Crowne Plaza Barcelona takes Chinese hospitality closer to the Condal City.



10.03.2014

The new Crowne Plaza Barcelona Fira Center renews management for operations and reception

The two new members will lead to greater competitiveness through their experience in international hotel chains. Barcelona, 10th March '14. - The new Crowne Plaza Hotel Barcelona Fira Center renews positions in the management of operations and reception in order to gain competitiveness following the recent re-branding with Intercontinental Hotels Group (IHG) .The hotel general manager, Enrique Escofet aims "to incorporate new, young talent, with a career in international hotel companies to reach new goals during this challenging period of change."

Miguel Angel Doblado and Maria Montero have joined the team as director of operations and as head of reception, respectively, agreeing in their purposes: "to meet the standards of the IHG brand and reposition the hotel as one of the best in Barcelona, ​​without leaving behind the professionalism that characterised the Fira Palace." As Doblado says, "comprehensive reform of facilities ensures greater competitiveness." Montero, meanwhile, ensures that the investment in the comfort of the rooms and technology "make the hotel the best Crowne Plaza in Europe, as they adjust to the real needs of their customers."



20.02.2014

IHG lands in Barcelona with the Crowne Plaza after an agreement with the Hotel Fira Palace

The new Crowne Plaza ®Barcelona - Fira Center is the result of the alliance

Barcelona, ​​20th Feb. 2014 - InterContinental Hotels Group (IHG®), one of the largest hotel companies in the world, has signed a franchise agreement with Hotel Fira SAU thus inaugurating its first Crowne Plaza ® hotel in Barcelona: Crowne Plaza Barcelona Fira Center.

The hotel, which has undergone comprehensive reform over the past two years, has 3000m2 of space for conferences and functions, which has allowed it to lead the MICE segment of the city and makes it one of the largest facilities of the entire portfolio of Crowne Plaza properties in Europe. Its 276 rooms, which claim to be the largest in all of Barcelona's hotel offer, have been remodelled with regards technology and comfort, this was also taken into account when equipping the new club lounge, the wellness centre and gym.

As well as its facilities, its excellent location, situated at the foot of Montjuic, next to Plaza España, was crucial in determining the suitability of the new IHG franchisee. Development Director of the hotel group in Spain and Portugal, Hylko Versteeg also highlights the group's interest in the Catalan capital to continue growing in Spain: "Barcelona is a key city for us and our Crowne Plaza brand fits in perfectly in this area. The new hotel will certainly offer major competitive advantages. The SAU Fira Hotel is the perfect partner. "

Barcelona, ​​20th Feb. 2014 - InterContinental Hotels Group (IHG®), one of the largest hotel companies in the world, has signed a franchise agreement with Hotel Fira SAU thus inaugurating its first Crowne Plaza ® hotel in Barcelona: Crowne Plaza Barcelona Fira Center.

The hotel, which has undergone comprehensive reform over the past two years, has 3000m2 of space for conferences and functions, which has allowed it to lead the MICE segment of the city and makes it one of the largest facilities of the entire portfolio of Crowne Plaza properties in Europe. Its 276 rooms, which claim to be the largest in all of Barcelona's hotel offer, have been remodelled with regards technology and comfort, this was also taken into account when equipping the new club lounge, the wellness centre and gym.

As well as its facilities, its excellent location, situated at the foot of Montjuic, next to Plaza España, was crucial in determining the suitability of the new IHG franchisee. Development Director of the hotel group in Spain and Portugal, Hylko Versteeg also highlights the group's interest in the Catalan capital to continue growing in Spain: "Barcelona is a key city for us and our Crowne Plaza brand fits in perfectly in this area. The new hotel will certainly offer major competitive advantages. The SAU Fira Hotel is the perfect partner. "

Meanwhile, Enrique Escofet, General Manager of the Hotel Fira SAU stresses the importance of being part of a global brand. "The fact of being part of Crowne Plaza will generate confidence in the international circuit, something that will benefit not only the hotel but the industry in general, and also the city."



10.02.2014

The Restaurant El Mall participates in Barcelona Restaurant Week

The newly opened Crowne Plaza Barcelona Fira Center (Before called the Fira Palace) is to participate in the new edition of Restaurant Week to be held in Barcelona and Madrid from 28th March to 6th April.

For this first time that the event will feature the participation of El Mall, the chef has prepared a tasting style menu starting with a "Vasito de xato de Sitges" with romesco which is followed by a "rostit" cannelloni with foie gras sauce and crispy ham. As a final highlight, Tuna is served roasted with girgolas, onions and the roasting juices which is followed by a dessert of Pineapple carpaccio with frozen yoghurt to round it all off.

About El Mall Restaurant:

With over 20 years of history, El Mall Restaurant is located inside the Crowne Plaza Hotel Barcelona Fira Center, just minutes from the Plaza España and Paralell, in the heart of Poble Sec, currently the hottest zone in Barcelona, gastronomically speaking.

With a classic and refined air, El Mall features vaulted ceilings, large windows and an elegant setting making it the perfect setting for a business lunch or intimate dinner.

The Mall offers Mediterranean cuisine with classic inspiration but a modern feel, caring especially about the selection of raw materials, avoiding eccentric preparation in order to concentrate on flavour exaltation, as the main premise.

About European Solidarity

With over 100,000€ raised to date, The Restaurant Week combines the work of promoting knowledge of dining spaces with a humanitarian aspect and social responsibility. Therefore, to the price of 24€ plus VAT on the menu, it always adds 1 additional € for solidarity, on this occasion the proceeds will be donated to the Menudos Corazones Foundation to support the project of Music Therapy in the paediatric ICU with hospitalised children.

Restaurante El Mall / Crowne Plaza Barcelona Fira Center

Av. Rius i Taulet, 1-3

E-08004 Barcelona

crowneplaza.com/barcelonafira

T: 00-34-934262223


10.01.2014

IHG lands in Barcelona with the Crowne Plaza after an agreement with the Hotel Fira Palace

The new Crowne Plaza ®Barcelona - Fira Center is the result of the alliance

Barcelona, ​​10 January 2014 - InterContinental Hotels Group (IHG®), one of the largest hotel companies in the world, has signed a franchise agreement with Hotel Fira SAU to open its first Crowne Plaza ® hotel in Barcelona: Crowne Plaza Barcelona Fira Center. The hotel is scheduled to open during the first quarter of 2014.

The hotel, which has undergone comprehensive reform over the past two years, has 3000m2 of space for conferences and functions, which has allowed it to lead the MICE segment of the city and makes it one of the largest facilities of the entire portfolio of Crowne Plaza properties in Europe. Its 276 rooms, which claim to be the largest in all of Barcelona's hotel offer, have been remodelled with regards technology and comfort, this was also taken into account when equipping the new club lounge, the wellness centre and gym.

As well as its facilities, its excellent location, situated at the foot of Montjuic, next to Plaza España, was crucial in determining the suitability of the new IHG franchisee. Development Director of the hotel group in Spain and Portugal, Hylko Versteeg also highlights the group's interest in the Catalan capital to continue growing in Spain: "Barcelona is a key city for us and our Crowne Plaza brand fits in perfectly in this area. The new hotel will certainly offer major competitive advantages. The SAU Fira Hotel is the perfect partner. "

Meanwhile, Enrique Escofet, General Manager of the Hotel Fira SAU stresses the importance of being part of a global brand. "The fact of being part of Crowne Plaza will generate confidence in the international circuit, something that will benefit not only the hotel but the industry in general, and also the city."

 


10.07.2013

The Fira Palace is awarded by comments from its guests. The hotel receives the certificate of Holiday Check Quality Selection

Holiday Check has given the Hotel Fira Palace Barcelona the certification of Holiday Check Quality Selection, thus rewarding the favourable opinions it had obtained from its customers.

The hotel director for sales and marketing, Maria Jose Martinez stressed "the importance of achieving maximum satisfaction of guests to meet business objectives in the medium and long term."

Among the comments from customers, they value the treatment of staff, the location and gastronomy, above other aspects.

Holiday Check is the largest online hotel portal in Europe with 23 million monthly users who plan their holiday through its website.



06.06.2013

The Hotel Fira Palace renews the largest rooms in Barcelona. The reform affects all of its 276 rooms, which will gain in terms of comfort and technology.

The Fira Palace hotel has renovated all of its rooms, both standard and executive, with a comprehensive reform intended to "make the experience of our business and leisure customers perfect" as Enrique Escofet, who took over the management of the emblematic hotel located at the foot of Montjuic in late 2012.

The Fira Palace hotel has renovated all of its rooms, both standard and executive, with a comprehensive reform intended to "make the experience of our business and leisure customers perfect" as Enrique Escofet, who took over the management of the emblematic hotel located at the foot of Montjuic in late 2012.

The biggest hotel rooms in the city, of more than 40 square meters in surface area, have been equipped with queen size beds and stressless armchairs. In terms of decoration, light coloured walls and custom-made furniture stand out, playing with the contrast provided by the darker tones of the accessories, without reducing brightness and harmony in the rooms with exterior views, which depending on the location benefit from the view of the MNAC, the National Museum of Contemporary Art -.

The hotel has also invested in a new wifi system, which allows you to have the best coverage and speed for all connections. There is technology that includes a Media Hub for connecting clients' personal mobile devices to Smart 55 inch TVs, installed in all rooms.

Among the objectives in the short and medium term, Escofet highlights "repositioning the Fira Palace Hotel as one of the main business hotels in Barcelona," he says.



02.05.2013

The Fira Palace Hotel strengthens its commercial structure and revenue. After a thorough renovation, the incorporation of MaJosé Martínez and Begoña Borrego will provide the expertise to meet new challenges.

The Fira Palace hotel has strengthened its marketing and sales departments and revenue by incorporating MaJosé Martínez and Begoña Borrego who, respectively, manage the various departments. Both executives have agreed to join the new project for the "professional challenge of working in one of the leading hotels in Barcelona and also one of international prestige," as stated by the new revenue manager, Begoña Borrego Ma. The immediate goal is to "launch and reposition the Fira Palace as a benchmark of quality, competitiveness and security for all our customers, both in the MICE segment as well as the corporate and leisure customers," said Ma José Martínez, who heads the department of sales and marketing.

Borrego also hopes to maximize results "through healthy segmentation directed towards a qualitative increase in RevPAR". Prior to their new positions, the two professionals were in the Melia chain; MaJosé Martinez as director of sales in Melia Barcelona, ​​Meliá Hotels International and Begoña Borrego as director of Revenue Management.